NEW: Living Proof
Science meets Haircare
Living Proof was founded in 2005 by hairstylists and biotech researchers and is based on research from MIT. The brand develops patented formulas that specifically address different hair needs and deliver visible improvement.
Care that works
Silicone-free, cruelty-free and uncompromisingly focused on effectiveness. For healthy hair that feels just as good as it looks.
* The lowest price within the 30 days prior to the price reduction is indicated on the product detail page.
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